"Large projects need the third-degree to fully fund. The third-degree network - essentially consisting of people who have no personal connection to you - are the most numerous and financially powerful group. Winning their trust - and thus their hard-earned money - requires work. It requires an introductory message that is personal, authentic, and that strikes an emotional chord. It requires regular updates, complete engagement, and full dedication. It is the ultimate sign of trust to give money to a (near) complete stranger. Your previous work and reputation as a Creative play a large part in that trust."